- Designation: Google Ads Expert
- Company: Renown System
I am Rambabu Rajput MCA ( Master of Computer Application) From Uttar Pradesh Technical University Lucknow.
7+ years of digital marketing PPC Expert experience helping clients gain measurable and actionable results. I am currently working on digital marketing Google ads Search Network, Display Network, Video Ads, Mobile Apps, Facebook Ads Management, Audience Remarketing, and Retargeting.
A PPC Specialist manages internet pay-per-click advertising campaigns including the strategy, design, implementation, Google Ads analysis of ad performance. It is a challenging role that is also highly sought after because it takes a unique skill set to nail a PPC campaign. Some of the main roles a PPC Specialist will assume include:
- Keyword research: Understanding how people search for any product or service is a must for a PPC Specialist. You have to keep up with trends, constantly research and test your keyword choices, and be ready to change them when you do not see results.
- Landing page design: Your ads will direct clickers to a landing page where you have a few seconds to engage and delight your readers. Perfecting these landing pages is an art that successful PPC specialist’s share.
Trend watching: PPC trends and understanding how to outsmart Google’s ever-changing algorithms will keep you busy when you are not mastering your campaigns. I intimate relationships with consumers, So I understand what they will respond to and also what technology is driving them each day.